From a micro perspective, why can we understand the value of digitalization?

Provide users, employees, and partners with new experiences, new communications, new prices, new speeds, new services, and new models.

Many Internet companies often talk about disruption and reconstruction, while many traditional companies think about how to avoid being disrupted and reconstructed.

No matter what the outcome is,SAP HR we should know that disruption and reconstruction never happen in one day, but are a slow process. Through these "new" steps, we will improve step by step. After three to five years, it will be the beginning of a reconstruction.

1. New experience

Take Apple headphones as an example.sap implementation services Previous headphones had a wire, but the new headphones launched by Apple are wireless and noise-cancelling for the first time. If you travel frequently, turning on the noise reduction on the plane or in the subway will work very well.

In the past, there were many noise-cancelling headphones on the market, which were very large and very inconvenient to wear. In order to create noise-cancelling headphones, Apple acquired a chip company and re-wrote the Bluetooth protocol,sap erp hk which cost a lot of energy.

We know that many earphones have rubber rings, which can become very stuffy over time. However, Apple earphones have a transparent mode that reduces ear pressure. They have three built-in microphones and are very comfortable to wear.

The gross profit of this headset is about 90%. The sales volume in the next year is expected to be 10 million sets, and the sales volume of small headphones is about 20 billion yuan. The core of this is to bring new experiences to users.

2. New communication

Many companies are considering how to communicate with customers in new ways, taking traditional museums as an example:

Many young people may not like to visit museums, so now the museum is starting to use Douyin to communicate with its young users. Use stories to attract young users.

3.New price

Take Miniso as an example. It does very well in two aspects:

On the one hand, the supply chain management in the entire backend is particularly efficient.

On the other hand, there are tens of millions of WeChat fans. Through interaction with fans, we continue to attract these people to come to the store to buy goods and create hot products. It has opened nearly 2,000 stores around the world.

It may not be a hot product in a certain store or a certain country, but it is a hot product in another country. How to quickly transport the product to another hot product store through a powerful management system requires the support of underlying technology.

4. New speed

We know that many hospitals today are still complaining about low efficiency. From registration, medical treatment, payment, examination to medicine collection, today they have not fully met our needs. There is still a lot of room for improvement in efficiency in the middle, and there is always room for improvement in terms of speed.

5.New services

Previously, two years after its launch, Amazon Audio sold more than 15 million units and became a hit. But it's not that the speaker itself is a hit, but that it integrates a large number of services to create this hit.

There are a large number of smart speakers on the market today. In essence, they are not trying to sell speakers, but to sell services that connect with consumers.

Many companies have begun to switch from selling products and equipment to selling services. For example, the German company Kaiser used to sell compressors, but later sold services. 50% of its revenue comes from services.

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